What is the difference between the RGB and CMYK color space and why does it matter?
RGB refers to the primary colors of light, Red, Green and Blue that are used in monitors, television screens, digital cameras and scanners. CMYK refers to the primary colors of pigment: Cyan, Magenta, Yellow, and Black. These are the inks used on the press in “4-color process printing”, commonly referred to as “full color printing”.
The combination of RGB light creates white, while the combination of CMYK inks creates black. Therefore, it is physically impossible for the printing press to exactly reproduce colors as we see them on our monitors.
Do I need to impose my business cards 8-up or 10-up if they will be printed more than 1 to a sheet?
No, send us a single layout of your job unimposed, we will handle any imposition needed on our end.
Do I need to include crop marks or registration marks in my pdf file?
No, it is unnecessary. If we have any questions about where to cut we will contact you.
What is bleed and why / when do I need to include it?
Bleed is normally an extra 1/8th inch around the border that is needed for any file that has something “bleeding off the edge”. This creates extra wiggle room for when we cut down the finished product.
Why do I need to outline fonts?
Outlining fonts creates them into shapes eliminating the possibility of font issues when we open your file to print.
What file formats do you accept?
We accept pdfs, word docs, .ai (make sure fonts are outlined), .indd, .psd, .jpeg (preferably 300 dpi), and Excel files (though we prefer Word if possible).
What is your standard turn-around?
Any digital job depending on the quantity / nature of the project will take between 24-48 hours. Any offset job depending on the quantity / nature of the project will take between 7-10 business days.
The above time frames are dependent upon design approval.